Posts Tagged business startup
Entrepreneurialism And The Dwarf House
Posted by SEO Services in Business on July 11th, 2009
Entrepreneurialism is a dynamic that has two primary sources of influence ? passion and necessity.
To become an entrepreneur is enjoyable when you have a passion for a business idea you are passionate about. However, if you have to become an entrepreneur in response to a fight or flight mentality the story might be different.
This is the true story of a young man who served his country in World War II, but had no idea what he could do to make a living once he was discharged.
In 1946 this young man went into debt to develop the Dwarf House restaurant with his brother, Ben. This young man?s family had been devastated by the stock market crash just a few years before and it was those hard times that made it important for there to be a success with the restaurant.
His father had been an insurance salesman, so the boy leaned how to make a return on a simple investment and the importance of responding to the needs of others. He could make a nickel if he bought a six-pack of pop and sold them individually to thirsty neighbors. This was the do or die mentality that drove the man to create a restaurant from a building that was too small in a less than idea location using money he could not pay back if the business failed.
One of the earliest difficulties this man faced was trying to find supplies to run his business. Wartime had made it difficult to find enough supplies to keep a business going. It was even more so with a new business.
The business would fall upon hard times when Ben died in a plane crash leaving the young man to run the business alone.
When a second restaurant was opened and established, a fire on the uninsured business was a huge setback.
At that moment the man determined he had no choice but to move forward. Eventually experiments with making poultry a positive fast food choice led to the development of a fast food chain the serves no hamburgers.
A business that began as a simple entrepreneurial effort based exclusively on the need of a war veteran now features nearly 41,000 employees and represents 1300 stores.
That businessman is Truett Cathy, owner of Chick-Fil-A. This entrepreneurial effort remains a private company and Cathy has instituted a policy that keeps the stores closed on Sunday so families can be guaranteed a day away from work each week. Cathy is also a well-noted and enthusiastic philanthropist.
Cathy provides some great advice for others seeking to fulfill either an entrepreneurial dream or a business birthed in necessity, ?Contrary to what you may have been taught in business school, your net worth is not the sum of all you have managed to accumulate in your lifetime. When you die, those who survive you will measure your net worth by what you have given.”
Written by Ricco Richardson
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You Don?t Need Loads Of Cash To Start A Business
Posted by SEO Services in Business on July 7th, 2009
How many are held back from becoming successful entrepreneurs simply because of the mistaken belief that they could never afford to start their own business? The truth of the matter is startlingly simple: you don?t need loads of cash to start a business! What you do need are the drive to get started, the enthusiasm to find artful solutions to problems that will present themselves early on, and the commitment to not let problems that others throw money at stop you from living your dream.
For example, if you want to become a dog groomer, you don?t need loads of cash to start that business. You need to know how to groom dogs. Without this skill, no amount of money will allow you to make any headway into the dog grooming market. In a very real sense, you need to become a ?guru? ? a person to whom others come to answers to their dog grooming questions.
Once you have found your niche and educated yourself ? via classes, books, the Internet, or just personal hands-on training ? it is time to figure out where to conduct your dog grooming. Normally you would need to have a lot of money to rent a shop and equip it, but since commercial real estate leases are out of this world, you will want to do without it, at least until you have earned enough money to comfortably buy or lease a space of your choice. Proving that you do not need loads of cash to start a business, consider that you can work out of the back of your van, SUV, or at the client?s home. You will own the tools of the trade, but the client will furnish the water, the bathing facilities, the electricity, and you do not even need specialized insurance!
Now that you have the what, how and where worked out, advertisement is the final major expenditure for new businesses. Fortunately, there are several cheap or free ways of getting targeted advertising without having to dip into your nest egg. Build a great relationship with those who deal with dogs every day. This includes the vet, the humane society, the pet store, and any other place dogs and dog owners will congregate. Ask to place nicely done color brochures ? you can do them for next to nothing on your computer ? in their offices, and in return promise you will place their names and phone numbers on your ads. Do some community events for free, such as the yearly humane society fund raisers where you can be highly visible turning little matted hounds into stylish pets anyone is eager to take home.
As you can see, from this example of a dog groomer you can quite easily extrapolate that you don?t need loads of cash to start a business, and whether you want to be a dog groomer, typist, writer, copying service, or dry cleaner, there is a way unique to any profession that will lead you to entrepreneurship on a shoestring budget ? if you only have the will!
Written by Ricco Richardson
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